GHOLAMI TEROJENI, Mohammad Ebrahim; FANI, Majid; HALLAJIAN , Tahereh. Designing a Hyper-Personalized Marketing Model for Clean Fuel Campaigns Using a Grounded Theory Approach. Journal of Resource Management and Decision Engineering, [S. l.], p. 1–14, 2025. Disponível em: https://journalrmde.com/index.php/jrmde/article/view/132.. Acesso em: 7 sep. 2025.